- 1 Writing for High Profile Publications from Dorie Clark
- 220.127.116.11 Writing for High Profile Publications
- 18.104.22.168 Why I Created This Course
- 22.214.171.124 Dorie Clark’s Course Participants and Private Coaching Clients Have Been Published In Media Outlets Including:
- 126.96.36.199 What Does the Course Cover?
- 188.8.131.52 In this course, you’ll learn how to:
- 184.108.40.206 Who Is This Course For?
- 220.127.116.11 How Is the Course Structured?
- 18.104.22.168 Writing for High Profile Publications: Special Bonus Guest Interviews
- 22.214.171.124 The course features special interviews with:
- 126.96.36.199 Dorie Clark interviews Sarah Green Carmichael, then-Executive Editor of HBR.
- 188.8.131.52 How Can You Sign Up?
- 184.108.40.206 What Is Business Marketing?
- 1.0.1 About Author
Writing for High Profile Publications from Dorie Clark
Writing for High Profile Publications from Dorie Clark
Writing for high profile publications can transform your business. It certainly has for mine.
In 2010, I started blogging for the Harvard Business Review. One of my first posts for them (“How to Reinvent Your Personal Brand”) became popular, and they asked if I’d be willing to expand it into a piece for the Harvard Business Review magazine.
Within a week of its publication, three different literary agents approached me and asked if I had considered turning it into a book proposal.
That became my first book, Reinventing You, which was published in 2013 by HBR Press.
I’ve written more than 185 blogs or articles for the Harvard Business Review, 250+ for Forbes, and have been a regular contributor to Entrepreneur magazine, among many others.
My work has also been featured in Fast Company, Inc., Business Insider, the World Economic Forum blog, and more.
And it’s not just me.
Every technique I’ve used is replicable and repeatable, and you can use them to grow your own business.
I feel passionately about helping talented professionals get their voices heard in a crowded and noisy marketplace.
With the advice I’ve shared, I’ve helped many private coaching clients and members of my Recognized Expert community break into major publications such as the Harvard Business Review, Inc., Forbes, Entrepreneur, and more.
Getting published in these outlets is often a complicated, opaque process.
But it’s one that I’ve spent the past decade figuring out.
In this course, I’m excited to share those secrets so talented professionals around the world can learn exactly how to break into these elite publications – and transform their business and career in the process.
- Develop unique and compelling article ideas that will appeal to prominent publications
- Identify – and avoid – common editorial missteps that sink most pitches
- How to align your writing with each publication’s “house style,” so that it instinctively feels like a fit to them
- Write quickly and confidently, even if it’s been onerous in the past
- Create a ‘ladder strategy’ that enables you to approach top media outlets with credibility
- Leverage your network to get ‘warm leads’ and introductions to editors
- A panel discussion with three repeat contributors to the Harvard Business Review. They break down the process and the exact steps they took to get their work noticed and accepted.
- Professional freelance writer Cara Cannella, who shares her techniques for breaking into new publications and making a living from her work.
- Then-Executive Editor of HBR Sarah Green Carmichael, who spent 12 years at HBR and is now an editor at Barron’s. She explains what HBR is looking for in submissions and how to successfully pitch your blogs and articles.
- HBR editor Jeff Kehoe, who edited my books Entrepreneurial You and Reinventing You, and explains what it takes to get a book deal with HBR.
What Is Business Marketing?
A company uses business marketing to market and sell its products and services to another business. Read on to learn more about how business marketing works and how to enter a career in this field.
An Overview of Business Marketing
Business marketing, also known as business-to-business marketing, occurs when a business markets and sells its products or services to another business or organization. The businesses that purchase these products may use them in manufacturing, to run their businesses or for resale. In consumer marketing, advertising can be broad and interaction with customers often takes place through large retailers. Business marketing differs in that it relies on much more personal, direct relationships between businesses.
Dorie Clark has been named one of the Top 50 business thinkers in the world by Thinkers50, and was recognized as the #1 Communication Coach in the world by the Marshall Goldsmith Leading Global Coaches Awards. Clark, a consultant and keynote speaker, teaches executive education at Duke University’s Fuqua School of Business and Columbia Business School, and she is the author of Entrepreneurial You, Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, Clark has been described by the New York Times as an “expert at self-reinvention and helping others make changes in their lives.” A frequent contributor to the Harvard Business Review, she consults and speaks for clients including Google, Microsoft, and the World Bank.
Dorie Clark has been named one of the Top 50 business thinkers in the world by Thinkers50, and was recognized as the #1 Communication Coach in the world by the Marshall Goldsmith Leading Global Coaches Awards. Clark, a consultant and keynote speaker, teaches executive education at Duke University’s Fuqua School of Business and Columbia Business School.
Recognized as a “branding expert” by the Associated Press, Fortune, and Inc. magazine, she is the author of Entrepreneurial You (Harvard Business Review Press,), Reinventing You, and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine and one of the Top 10 Business Books of the Year by Forbes. It was also a Washington Post bestseller. Her books have been translated into Russian, Chinese, Arabic, French, Polish, Korean, Spanish, Italian, Vietnamese, and Thai.
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